Rosé Wine Guide: Beyond Summer Sipping

Mon, 23 Feb 2026 00:00:00 +0000

Rosé has a branding problem. Somewhere between White Zinfandel in the 1980s and Instagram influencers holding pale pink glasses by the pool, rosé became associated with either cheap sweetness or lifestyle aesthetics. Neither reputation does it justice.

Great rosé is one of the most food-friendly, versatile, and genuinely delicious wine styles you can buy. It’s also one of the oldest – winemakers in Provence have been making rosé since the Greeks planted vines there around 600 BC. The fact that it gets dismissed as “not serious wine” says more about wine snobbery than it does about rosé.

Wine Styles on Sommo — AI Wine Scanner, WSET Prep & Wine Journal App

Rosé Wine Guide: Beyond Summer Sipping